Friday, June 10, 2005

Interactive kiosk recognized for effectiveness, creativity and production quality

"Berlin Productions announced today that it has earned a gold Aurora Award for its development of an interactive shelf-mounted display it created to promote Starbucks Coffee in supermarkets.

"The kiosk offers grocery shoppers a tour of the various blends of Starbucks’ bagged coffees and educates them in how to blend “the perfect cup of coffee.” Shoppers can touch the screen to select the topics that interest them most and experience educational segments that incorporate video and animation.

"Now in its 10th year, the Aurora Awards are open to producers of non-national commercials, regional or special interest entertainment, and corporate-sponsored film and video. The winning entries are chosen by a panel of professional film and video producers, writers and directors."

Find the whole article here.

No comments: