Monday, March 28, 2005

The incredible shrinking kiosk

Over at KioskMarketplace, they have nice article on one of the industry trends: shrinking the footprint on self-service interactive kiosks. There's an art to making a kiosk small enough to not hog valuable retail floor space, but big enough to get noticed by passers-by. A nice quote from the article:

"Will Rogers famously urged people to buy land, because “they ain’t making it anymore.” The same can be said of retail floor space — and with every square inch in high demand, pressure is on the kiosk to get smaller and more efficient.

Finding space for a kiosk deployment can be tough — retailers know how valuable their space is, and they know that whatever they put there had better perform. So two strategies begin to converge for the kiosk: get better at what you do while simultaneously getting smaller."

Read the whole article here.

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